Fun approach to saving

The Bank of Thailand has introduced a new comic book to educate young people about the benefits of saving. It plans to distribute a total of 60,000 copies to 3,000 secondary schools nationwide.

Earlier publications focused on giving children basic information about economics, the central bank's role and inflation.

The country's savings rate is declining at a time when the population is ageing, raising concerns about the number of people who will be able to provide for their retirement.

The fact that people are living longer also means retirees will need more funds to maintain the lifestyles to which they were accustomed in their working years.

According to the bank of Thailand, total savings in 2004 were 31.6% of gross domestic product, which represented a steady decline from 35.6% in 1995.

The erosion of savings was seen in particular in the household sector, at 4% of GDP against 11-12% a decade earlier, according to Atchana Waiquamdee, a Bank of Thailand deputy governor.

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