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Benjamin Glass's Articles in Business

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  • Outside the Box Tips for Building Your Personal Injury Law Firm
    Most personal injury lawyers are perfectly happy turning over their wallets to the Marketing Vultures (all those Yellow Page, Internet Directory, TV and Radio reps who's answer for all failed marketing campaigns is "you should have bought more!" In this article, lawyer marketing guru Ben Glass discussed the 11 mega mistakes that most lawyers make with their law office marketing.
  • How a Professional Services Business Can Prioritize Marketing Resources
    Most professional service businesses willingly through their marketing resources at fancy advertising without really thinking through the process of how they can best attract a herd of people who find them interesting and who will allow themselves to be marketed to. This article discusses how to prioritize you marketing resources of time and money.
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